As the Cubs return to Wrigley for what may be the last homestand of the season, I wanted to look back on how — and why — the organization go to where it is.
Even with zero or limited bleacher capacity for the first few months of the season, the Cubs managed to draw nearly 3 million tourists to Chicago’s largest beer garden in 2015. For the most part, the hordes came to see a baseball team that had finally started to show its first signs of relevance since the Theo Epstein brain trust took control. For the last few years though, it’s been more like Ineptstein, amirite?