The Cubs are planning to launch an in-market, direct-to-consumer streaming service for Marquee Sports Network after the All-Star break, team president of business operations Crane Kenney said Saturday on The Score.
“To reach our fans that have cut the cord, we’re introducing a streaming service this year,” Kenney said. “We’re aiming for July, sometime after the All-Star break, to bring a service for those who say I cut the cord, I don’t have Fubo — which we are available on — but I’d like to buy Marquee individually, just the channel, to see Cubs games.”
Cord-cutting continues to eat away at cable and satellite subscriptions, spiking to 60% in 2022 for the five biggest U.