CHARLOTTE, N.C. — Picking the car number for Michael Jordan’s new NASCAR team was a slam dunk: Bubba Wallace will drive the No. 23 car when the team makes its debut next season.
Jordan named his team 23XI Racing — that’s pronounced twenty-three eleven — in honor of both his retired uniform number with the Bulls and the car number of his partner and three-time Daytona 500 champion Denny Hamlin.
Jordan and Hamlin announced last month they had formed a NASCAR team with Bubba Wallace as the driver, a high-profile pairing of a Black majority team owner and the only Black driver at NASCAR’s top level.