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Chicago Blackhawks’ decline hits more than just the standings

The Chicago Blackhawks have been media darlings since breaking their 49-year championship drought in 2010. They have led the league in national television broadcasts. Their classic sweaters have been among the top sellers across the NHL. Ticket prices at the United Center have risen each year. They have cornered the market on Winter Classic appearances over the years. And remember this from 2012-13?

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But oh, how the mighty can fall.

What’s on the telly?

Television contracts are huge revenue generators. The NHL nets huge amounts in contracts with networks such as Rogers Communications in Canada, NHL Network, and NBC in the US.