There's no set formula on how to build a modern championship-level organization in the NFL. Football at the highest level is always evolving. Yes, you need a franchise quarterback. You need an elite or solid defense too. Complimentary games mean everything in January. However, how those pieces come together evolve all the time in this league. Examine some of the past few champions.
Four years ago, when the "Legion of Boom" Seahawks won the franchise's first Super Bowl, the copycat fad sweeping the league was physical and lengthy defensive backs broaching the boundaries of pass interference on every play.