Jimmy ‘MrBeast’ Donaldson, one of the biggest YouTubers in the world, has announced a new partnership with the Charlotte Hornets, an NBA team. In the upcoming 2023–2024 season, his snack venture, Feastables, is set to become the official jersey patch partner.
MrBeast has amassed over 188 million subscribers on his main channel, where he posts videos of him doing challenges and giving away huge prizes to his friends, fans, and random people. He also has his own burger chain, MrBeastBurger, which operates through delivery-only orders from existing restaurants or other locations.