Infamously in 2016, Colin Kaepernick-- former San Francisco 49ers quarterback and current NFL free agent-- began kneeling during the national anthem to protest racial injustice and police brutality.
Nike unveiled an advertisement campaign featuring Kaepernick to celebrate its 30th anniversary of "Just Do It" on Sept. 3. Below Kaepernick's eyes in the black-and-white picture, the text reads: "Believe in something. Even if it means sacrificing everything."
First of all, can you really "sacrifice everything" and still keep a contract with Nike? Don't think so.
Nonetheless, it has become easy to lose a grip on the truth behind what the 30-year-old quarterback was actually protesting back in 2016: to make a movement against racial injustice.