So exactly how do you sell an NFL team?
Carolina Panthers owner Jerry Richardson said last month that he is putting the franchise he founded up for sale, and one of the first steps the team announced was the hiring of an investment banker and lawyers to handle the process. The team, however, hasn’t shared much else on how this will work.
Charlotte is packed with investment bankers who help private companies orchestrate sales of their businesses, and they say there is a basic process that bankers follow – although they acknowledge selling one of 32 NFL teams isn’t exactly the same as pitching a family-owned factory.