Vivint Smart Home Arena was less than half filled for the inaugural Zions Bank Beehive Classic last December, and organizers promised to make adjustments.
They’ve gone from night to day with tipoff times and have significantly lowered ticket prices for student and upper-bowl seats. It may be difficult to gauge what factors drive higher attendance, whether it is those changes or having the Utah-BYU rivalry as the centerpiece of this year’s basketball event (followed by Utah State vs. Weber State). Regardless, the crowd for the Dec. 8 games undoubtedly will top the 7,729 of 2017.
Larry H.