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At Labor Day launch of serious campaigning, Mia Love and Ben McAdams attack each other

Labor Day is the traditional start for serious campaigning — and GOP Rep. Mia Love and Democratic challenger Salt Lake County Mayor Ben McAdams are busy hammering each other in ads, social media, fundraising letters and verbal jabs.

Love is trying to depict McAdams as a liberal, while a new McAdams ad insists he is so moderate he will even vote against House Democratic leader Nancy Pelosi as speaker of the House.

McAdams is trying to portray Love as a captive of special interests who receives more than 90 percent of her donations from out of state — while her ads stress that she works for Utahns.