Burnley midfielder Josh Brownhill says a lot of work footballers have done during the Covid-19 pandemic goes "under the radar".
The 25-year-old says he wanted to help people who were "struggling".
"It was about what I can do on a personal level to help these local businesses," Brownhill told BBC Sport.
After joining the Premier League club from Bristol City in January 2020, Brownhill says he did not have much of an opportunity to explore his new surroundings before the UK went into lockdown in March.
"As it was kind of opening up again, I started going to the local shops and building relationships with them," he said.