Buffalo Bills head coach Sean McDermott once again sent running back James Cook to the doghouse, following a strip-fumble during the team’s first offensive play against the Denver Broncos in Week 10.
Cook would fail to see the field for almost the entirety of the first half. As alluded to above, this wasn’t the first time McDermott decided to make an example of Cook. As a rookie, Cook had the misfortune of fumbling his first play from scrimmage. We will forever only be able to guess whether it was due to nerves or lack of focus, but the message was clear back then — fumbling is unacceptable.