New Era, the official on-field cap of the National Football League and the Buffalo Bills, today announced that they have agreed to terms to the naming rights for the team’s stadium, New Era Field,effective immediately. Terms of the deal were not disclosed.
“To have the New Era name associated with the Buffalo Bills organization is an honor. Our brands not only share a hometown, but we share a long history in the world of sports,” said Chris Koch, President & CEO, New Era. “The energy and spirit the Pegulas have infused into the community is incredible.