BUFFALO, N.Y. -- The entire ad of Buffalo Bills quarterback Josh Allen did not need to be in place for his face to be recognizable. Attention went to the side of the Statler building in downtown Buffalo on Aug. 14 as a nearly 12-floor long Gatorade advertisement featuring Allen was put up on the side of the building.
It's beautiful. ud83dude0d@JoshAllenQB | #BillsMafia pic.twitter.com/tPFG7gUuxt
— Buffalo Bills (@BuffaloBills) September 16, 2024
The display features Allen's face with blue Gatorade dripping down, along with the company's "Is It In You?