For the fourth year in a row, Buffalo Bills quarterback Josh Allen will be the face — and name — on a cereal box.
Year 4 of Josh’s Jaqs
Available at @Wegmans, @TopsMarkets, @OCHBuffalo and online at https://t.co/AWX3QocGdB &, @plbsports pic.twitter.com/zvym6WLxPv— Josh Allen (@JoshAllenQB) August 16, 2023Allen has partnered with PLB Sports and Entertainment to bring Bills Mafia a fourth release of the limited-edition cereal. PLB Sports and Entertainment is the same company that helped to produce “Flutie Flakes” for former Buffalo Bills quarterback, Doug Flutie, back in 1998.