Rookie life in the NFL is full of first time experiences. Players have to get used to a new team, new city, and new responsibilities. For the Buffalo Bills Player Engagement Department, this pivotal transition in each rookie’s career is a top priority.
Working each day to ensure the newcomers have the tools they need to succeed, both on and off the field, is essential to their development.
“This is a big part of transitioning into the league,” explained Director of Player Engagement Paul Lancaster. “We spend a lot of time on life skills. So the first part of our program, we basically go through an orientation.