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Bills GM Brandon Beane says Keon Coleman must be “involved in all phases of our offense”

For Buffalo Bills rookie wide receiver Keon Coleman, nothing’s going to be given, with everything to earn in front of him. Adapting to play professional football at the pinnacle of the sport is no small feat for anyone. It takes time to acclimate in all aspects, from weight training, to time management, playbooks, on-field nuances, rules, and more. That’s all while trying to gain and maintain an edge over your teammates hungry to supplant you and those outside the organization ready to remind you of their talents.

On Thursday Bills general manager Brandon Beane spent time with members of the media who huddled around him inside the team’s field house.