As much as culture is the word most attached to the Brooklyn Nets under Sean Marks and Kenny Atkinson, development is the second most buzzed-word (only because practice facility are two words). Atkinson was hired specifically because of his ability to help players grow, as Marks said in the press release announcing Aktinson’s hire:
“We believe that Kenny’s core principles, leadership, communication skills and exceptional background in player development make him an ideal fit for the culture we are building in Brooklyn.”
Marks has continued to point out Atkinson’s ability to develop players as the overriding positive of having Kenny be his coach.