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Raptors' Ujiri fined $35K for saying 'We don't give a s--- about it' at pre-Game 1 rally (Ball Don't Lie)

The NBA announced Sunday that Toronto Raptors general manager Masai Ujiri has been fined $35,000 for "using obscene language in a public setting on April 18." The Raptors organization has also been fined an additional $25,000 after Ujiri said, "We don't give a s--- about 'it'" — a reference to recent comments made by Washington Wizards forward Paul Pierce — during a pre-game rally on Saturday.

Pierce made himself Public Enemy No. 1 in Toronto when he told ESPN.com's Jackie MacMullan in a wide-ranging (and pretty fascinating) interview that he didn't feel that the Raptors — whom he beat in a winner-take-all Game 7 in Canada in the opening round of last year's playoffs as a member of the Brooklyn Nets, and whom he now faces as a member of the Wizards in the first round of the 2015 postseason — didn't "have the 'It' [factor] that makes you worried.