In yet another indicator of the Nets rising prominence, the team has signed a broad sponsorship agreement with Motorola that will weave the company’s “batwing” logo into both game and practice jerseys, In addition the agreement provides for “branding presence” on the Barclays Center court and additional domestic and international marketing of Motorola’s revamped razr 5G flip phone.
Motorola will also bring STEM educational programs to underserved youth and the donation of Motorola smartphones to support virtual learning for homeless students, who make up more than 100,000 of the city’s public school students.
There was no indication in the joint press release of how much Motorola will pay BSE Global, the Nets parent company, or the duration of the agreement.