In his interview Friday with NetsDaily, Joe Tsai says the NBA has “discussed” the sale of fan tokens, a crypto currency, by teams that would create a new billion dollar revenue stream for the league ... and permit fans to gain new privileges and even play a role in team decisions, albeit minor ones.
It’s all part of what Tsai believes will be a shift from a passive, media model of fan engagement to an interactive one that would include fan tokens, NFTs and of course, sports betting. Tsai also said he’s “closely but not directly” following the progress of New York State’s sports betting plans.