In an email to an author of a Forbes Asia ranking of Hong Kong billionaires, Joe Tsai said he was attracted to the Brooklyn Nets because of basketball’s global appeal which in turn is due to its accessibility as well as its links to “urban street culture.”
“Basketball is a global sport because it is easily accessible and its urban street culture is appealing to young people,” Tsai wrote in an email to Ambika Behal, the author of the Forbes piece.
“Fans from all over the world, from China to Southeast Asia to Europe to the U.