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In Nets-Knicks rivalry, tables turning in off-season

Sometimes, the tabloids' obsession with the Knicks is a good thing ... like now.

While the Daily News is portraying the triangle-obsessed Phil Jackson as the "nutty professor" and there are conflicting messages about who the Knicks did or did not talk with about their coaching vacancy, Sean Marks is was the first GM to hire a coach. It's all about building a culture.

As Mitch Lawrence writes Tuesday...

Even if Marks had gone to the grid-locked corner of Atlantic and Flatbush avenues and announced he was bringing in Atkinson, who has been praised across the league for his development of Jeremy Lin, Kent Bazemore and other players as well as his grasp of X’s and O’s, there’s a good chance no one would have noticed.