West Brom have identified Bournemouth striker Josh King as a transfer target and have opened talks with the Championship side.
Slaven Bilic is desperate to strengthen his attacking resources, particularly with Hal Robson-Kanu out for a long period having undergone surgery on a broken arm.
The Baggies were keen on Huddersfield's £16million-rated Karlan Grant but negotiations have broken down and King, 28, has emerged as an option, according to the Sun.
The newly-promoted side have until October 16 to complete the deal as that is when the domestic transfer window closes.