New chairman Bill Foley has insisted Bournemouth will not be relegated this season as he targets European qualification within the next five years.
Foley, who completed his takeover earlier this month, intends to do with the Cherries what he has done with NHL side Vegas Golden Knights, which he also owns, and establish them as a force in the top flight.
Foley told the Bournemouth Daily Echo: 'We're not going to be relegated. That's not going to happen.
'Our goal is to make sure we stay up, to give the club the proper resources to stay up and then, beyond that, to really start investing in infrastructure.