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Red Sox ratings on NESN tumble more than 50 percent for Betts-less, fanless season

Red Sox ratings on NESN during the abbreviated 2020 season were as underwhelming as the team’s on-field results.

Viewership of Red Sox broadcasts on their regional cable network during the 60-game season dropped 54 percent compared to the first 60 games of the 2019 season, per Nielsen Media Research data that was first reported by Forbes on Sunday night.

The average television rating for a Red Sox broadcast on NESN was 2.14 this season, down from 5.15 through the first 60 games of 2019, a drop of 58 percent. (NESN averaged a 5.25 across all 162 games last year, that down more than 20 percent from the dominant 2018 season.