The Super Bowl's come a long way from its origins over 50 years ago. In January, 1967, the Green Bay Packers defeated the Kansas City Chiefs, 35-10, in the first ever AFL-NFL World Championship Game. Played in California at the Los Angeles Memorial Coliseum, it was just over two-thirds full and wasn't close to a sell-out of its 90,000 seat capacity. It was televised on two stations and it resembled nothing of the billion-dollar pageant of the modern day.
In 2017, the game is so popular that it dwarfs every other television broadcast. The previous nine Super Bowls are all in the top-10, most-watched productions in American history and 19 Super Bowls are in the top-20 single broadcasts of all-time.