Channel Media & Market Research conducts a survey of New England sports fans each summer that gauges opinions on Boston pro sports teams. While it's a relatively small sample (14,600 respondents from the six New England states), it does offer some insight into how fans view local teams and where each squad ranks in the Boston sports hierarchy.
Some of the Boston Celtics-related highlights from Channel Media & Market Research sports survey: pic.twitter.com/AIKe0MgPUH
Here are some Boston Celtics-related takeaways from this year's survey:
In Brad they trust (and Danny, too)
Respondents were asked to select the Boston coach they most admired for the way they manage their team.