Paul Pierce is reportedly launching his own line of cannabidiol products.
Pierce, who credits CBD, as cannabidiol is known for short, with saving his life after nearly being stabbed to death in a nightclub in 2000, has become something of an evangelist for the increasingly popular substance, which has been lauded as a cure for everything from rheumatism and chronic pain to stress despite a paucity of research to back up those claims.
Said Pierce on the substance (per MassLive's Michael Bonner):
"I wish I knew about it sooner .