I'll admit it, this stuff has officially caught my attention now.
By "stuff", I mean social media follows of certain key free agency targets meaning more than just easier access to a fellow NBA player's posts. Yesterday, we reported on Isaiah Thomas following (then unfollowing) Utah Jazz wing man Gordon Hayward on Instagram, popularly believed to be the Celts' primary target to sign this offseason in free agency. Today, Chris Forsberg of ESPN alerted the oh-so-recently slumbering NBA media and its consumers Boston Celtics big man Al Horford has climbed on board the IG follow train, and at least for the moment, he's not getting off, either.