The promos for NESN’s upcoming alternative Bruins broadcast ask a simple question: What’s better than a snow day?
For a kid, the answer, of course, is simple: not much. But when that snow day includes hockey, well, it’s even sweeter.
That’s partly the premise of the network’s collaboration with the Bruins and the NHL on a real-time, animated, data-visualization broadcast on Tuesday night.
Titled “Best Snow Day Ever,” it can be found on NESN Plus and the NESN 360 app as an alternative to the main Bruins-Panthers broadcast on NESN.
It’s an ambitious undertaking. The Bruins and NESN applied to the NHL in November for the chance to produce an alternate broadcast, and were one of the four franchises and networks chosen.