When the three executives atop the Bruins masthead speak, they do not always serve their organization well.
Before this season, owner Jeremy Jacobs gave his customers a chuckle by saying he expected the team to make a deep playoff run. On Jan. 6, 2015, on his first day as CEO, Charlie Jacobs set up general manager Peter Chiarelli’s eventual ouster by declaring the season to date a complete failure. Following the sacking of coach Claude Julien on Feb. 7 of this year, president Cam Neely said in a statement that he supported general manager Don Sweeney’s decision to make the change — as if his own hands were clean on such a significant transaction.