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Bruins get a new sponsor, gives an opportunity of a lifetime to Beijing youth hockey players.

The Bruins are all about breaking new ground. And tonight it's with China.

The All-Star break is over, and we're all gearing up for a game against the Leafs.

So y'know...a light stretch and a scrimmage.

But the business side of the Bruins continues on strong as ever, and they just announced a partnership with O.R.G. Packaging, a company based in Beijing.

About the partnership, Cam Neely had this to say:

"Finding innovative ways to grow the game of hockey is always a priority of the Bruins organization...The synergy between the Bruins and O.