The official name of Iowa's match-up against Stanford on January 1 is the Rose Bowl Game Presented by Northwestern Mutual.
But since Bob Bowlsby was previously the athletic director at both schools, maybe a different moniker fits this season.
Rose Bowlsby, anyone?
The current Big 12 commissioner hired both Iowa's Kirk Ferentz and Stanford's David Shaw, the game's two head coaches, during his tenures at the two schools. He was athletic director at Iowa from 1990 to 2006 before holding the same position at Stanford from 2006 until 2012.
"I can't help but have some mixed emotions about this game," Bowlsby said.