The Ravens have given $600,000 over three years to fund the InSideOut Initiative, which promotes sports as a human growth experience by providing professional development for coaches and athletic directors.
“We are pleased to support this important initiative,” said Ravens President Dick Cass. “As our players can well attest, participating in sports builds character only when the coaches have been trained properly, and that is what this initiative will achieve.”
The group, which is co-founded by former Baltimore Colts defensive tackle Joe Ehrmann (1973-1980), aims to transform the “win-at-all-costs” sports culture into an education-based sports model. It doesn’t just focus on football, but all the school sports.