AUBURN, Ala. – This offseason Auburn Athletics officials invited fans, alumni and season ticket holders to take part in three focus group sessions in Auburn, Atlanta and Birmingham in an effort to improve the gameday experience at Jordan-Hare Stadium. The valuable feedback helped the department move quickly on items that will be seen at this weekend’s home opener against Jacksonville State.
The purpose of the focus groups was to identify feedback that would affect both short-term and long-term improvements at Jordan-Hare Stadium. While much of the information will contribute to future plans, the Athletics Department was able to move forward with five changes directly resulting from focus group feedback.