It’s not every day that football teams get a pregame pep talk from a vastly successful CEO. But it certainly helps when they’re in an alumnus of the school.
On Thursday, Apple CEO and 1982 Auburn graduate spoke to the Auburn football team as it nears the completion of its spring schedule.
“He was really good,” offensive coordinator Gus Lindsey said about Cook’s message. “Coach (Gus Malzahn) is good about bringing guys in for our players to sit here and listen and kind of motivate those guys. One of the things he mentioned was expecting excellence in everything they do at Apple.