Losing more than $2 million on the Sugar Bowl? Selling barely two-thirds of its ticket allotment? That’s the surprising story for Auburn.
The Tigers fell far short of selling out their ticket allotment and paid big bucks for the January game in New Orleans, AL.com reported.
Of their 15,500 tickets allotted for the game in New Orleans, Auburn sold 10,871 – about 70 percent. The Tigers had to absorb the cost ($214,510) of 1,340 of those tickets, while the SEC covered the remainder – more than $495,000.
That accounts for part of the school’s financial hit for the bowl: $2,121,811, as reported by AL.