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With money tight, can sports hope to regrow revenues?

If you watch CNBC, a theme emerges: In a post-pandemic world, business will be forever changed. The list of companies filing for bankruptcy includes Neiman Marcus, JC Penney, Gold’s Gym, J. Crew, Pier 1 Imports and Hertz. Airlines have sought a federal bailout. Many if not most restaurants still don’t offer dine-in service. Forty million Americans have filed for unemployment over the past 10 weeks.

Some of these jobs and companies will be back. Some, it is feared, will not. The operating theory is that next year’s economy will be leaner than last year’s. As we’re constantly reminded, sports are businesses, even sports that are technically played by amateurs.