Unprecedented Partnership Between the King Estate, Hawks, NBA, NBPA and Nike Will Donate Uniform Profits to Support Programs Continuing Dr. King’s Work in Social Justice
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ATLANTA-- Today the Atlanta Hawks announced an unprecedented partnership with the estate of civil rights icon Dr. Martin Luther King Jr, the National Basketball Association (NBA), the National Basketball Players Association (NBPA) and Nike with the release of its 2020 –21 MLK Nike City Edition uniform. For the first time in the league’s history, the initials of an individual will be featured prominently on the chest of an official NBA game uniform.