When an in-demand offensive coordinator gets hired to become a head coach, the immediate objective is to instill his philosophy into the offense. It may take some time given certain personnel limitations. With Julio Jones being traded and Calvin Ridley needing time away from the sport, Arthur Smith had to endure major talent deficiencies last season trying to bring his success from Tennessee to Atlanta.
One of the biggest issues was the lack of overall talent and size at wide receiver. It was something that had to be addressed in the off-season, and it was.
Smith and Terry Fontenot didn’t waste time in getting the alpha receiver they desired.