The conversation started casually, as it usually does whenever Curtis Booth inquires about whether a player wants his cleats to look like more than what comes out of the box from Nike, Adidas or UnderArmour.
Kenny Osuwah, assistant equipment manager for the Atlanta Falcons, reaches out. Or sometimes Booth hears from the player himself. Then, as the relationship is formed, Booth will reach out on his own. Which is how the idea came up to have what Falcons rookie tight end Kyle Pitts has on his feet at the Pro Bowl on Sunday (3 p.