Seven was the luckiest of numbers for the Atlanta Braves in the third quarter of 2024, as the club capped the seventh straight season in which it advanced to the playoffs with 7% increases in both baseball revenue and total revenue.
In the three-month period ended Sept. 30, Atlanta Braves Holdings boosted baseball revenue to $273.3 million, good for a gain of nearly $17 million versus the year-ago period, while the club’s overall revenue improved $18.9 million to $290.7 million. Those lifts were largely facilitated by increased sponsorship revenues as well as a scheduling quirk that saw the Braves play four more home games during the quarter than was the case during the analogous stretch in 2023.