Tottenham's owners have been described as 'tone-deaf' and 'pathetic' for their decision to put returning fans in the upper tier in order to keep sponsorship banners next to the pitch.
Spurs fans returned to the stadium for the first time in 14 months to watch their side lose 2-1 to Aston Villa on Wednesday night, but they were forced to watch the action from a higher vantage point than most other Premier League sides.
While television cameras regularly caught glimpses of advertisements for the likes of Cinch, AIA, Nike and EA Sports on covered lower-tier seats, fans were instead looking down on the pitch from above - after paying £60 for the privilege.