A fine opportunist goal from on-loan Emyr Huws condemned Aston Villa to their first home defeat of the season as Ipswich posted a 1-0 Sky Bet Championship win at Villa Park.
Huws, on loan from Cardiff, notched the game's only goal in the 83rd minute to earn Mick McCarthy's Tractor Boys only their second win of the year.
Villa boss Steve Bruce was left wringing his hands in dismay as he watched his expensively assembled side slide to their fifth defeat in six matches.
Bruce fielded four players - Neil Taylor, Scott Hogan, Conor Hourihane and Birkir Bjarnason - for their home debuts, and the new boys were quickly to the fore in a bid to impress.