The history of the Internet is littered with online polls that “went wrong.” Way back in 2008, when Twitter and Reddit were barely off the ground [it was all Fark and Digg in those days - kids, ask your parents!], it’s how the New York Mets got “Rick-rolled”, and ended up using Rick Astley’s Never Gonna Give You Up as their eighth-inning song for their home opener that year. It wasn’t a success. Other examples since, of varying humor and malice, include:
- Taylor Swift’s contest to perform at a school ended up being won by Boston's Horace Mann School for the Deaf and Hard of Hearing.