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Arizona Coyotes and DREAM Foundation work to add more diversity in sports

During a bleak time, a bright idea blossomed from Position Sports.

Sparked by the shutdown of sporting events and social justice movements during the pandemic, the Phoenix-based agency wanted to make an impact.

Eventually, the agency merged sports with inclusion when it created the DREAM Foundation to give opportunities to students in Historically Black Colleges and Universities (HBCUs) in 2020.

From there, Mark Clifford, an Air Force veteran and former professor at Grand Canyon University, joined as the executive director in 2021 and helped the program flourish.

“He’s making a genuine relationship with us. This is not just a connection for him.