When Steve Keim took control of hiring Kliff Kingsbury’s coaching staff, Keim’s main objective was to surround Kingsbury with as many veteran NFL coaches as possible.
This objective was wise, but, in some ways, it was very risky.
Wise because Kingsbury came into the job with no NFL coaching experience.
Risky because what if the veteran assistant coaches were not fully on board with Kingsbury’s exotic offense?
Not only did the majority of Kingsbury’s new offensive assistants have to learn his offense well enough to teach it, which for some veteran NFL assistants who are used to doing things their own way is more than a tad challenging, the assistants also had to show the players their passion and commitment to this offense in order to get the players to buy in.