All I can say is...whew.
We all see the military promotions and honors the NFL does. The Arizona Cardinals do them every year. Apparently, it isn't simply an act of good will. It is a paid commercial. Many NFL teams who do military promotions are doing so receiving taxpayer money.
There isn't anything inherently wrong with the scenario, especially since the amount of money being paid is much less than many other actual commercials. The problem is the fans don't know that it is a paid promotion.
An NJ.com report discovered which NFL teams received money for their promotions.