BOONE, N.C. — Zeke Beam has been named associate athletics director for strategic communications at Appalachian State University, announced by director of athletics Doug Gillin on Monday. This position has recently been elevated and the department of Sports Information has been renamed as Strategic Communications.
“We are extremely excited to have Zeke join the Mountaineer family,” said Gillin. “Zeke will oversee the Strategic Communications department, which will focus on the traditional sports information work, as well as, elevating the Appalachian State brand locally, regionally and nationally. Zeke’s varied background make him a great addition to our team as we continue to grow Appalachian State athletics.